Client Service Agreement

Last updated: July 2026

1. The Parties

This Agreement is between Proper Answer ("we", "us", "Proper Answer"), a sole trader business operating from Bradwell Mills Barn, West Down, Ilfracombe, EX34 8NS, and the business that engages our services ("you", "the Client").

Together, "the Parties." Your specific business details are confirmed as part of your onboarding with us and recorded alongside your copy of this Agreement.

2. What We Provide

Proper Answer provides Vera, an AI voice receptionist service, to answer inbound calls to your business when you are unavailable, take messages, answer basic questions about your business, and provide you with call summaries.

We offer a single plan at £33 per month, which includes all features of the Service. Your first month is provided free of charge, and no payment details are taken at signup.

Fair usage. The plan includes 150 minutes of call handling per month. This is a fair-usage allowance, not a hard cap, and we do not charge for occasional use above it. If your usage regularly exceeds the allowance, we will contact you to discuss a more appropriate arrangement rather than adding charges to your bill. We reserve the right to suspend or limit call handling above 300 minutes in any monthly period where usage appears excessive or is not consistent with normal business use.

We are responsible for configuring, maintaining, and operating Vera on your behalf. We are not responsible for the accuracy of information you provide to us for Vera to use, and we will use reasonable efforts to act on any updates you give us in a timely manner.

3. Term and Cancellation

This Agreement begins on your signup date. Your first month is free. If you continue beyond the free month, the Service then continues on a rolling monthly basis, renewing on the same date each month (your "billing date").

You may cancel at any time by emailing jacob@properanswer.co.uk. If you cancel during your free month, the Service stops and nothing is owed. Otherwise your service will continue until the end of your current billing cycle, and will then stop. For example, if your billing date is the 12th of each month and you cancel on the 28th, your service continues until the 12th of the following month, at which point it ends. No partial refunds are given for the final active period.

We may terminate this Agreement with 30 days' written notice, or immediately if you breach this Agreement, fail to pay any due fee within 14 days of the due date, or use the Service for any unlawful purpose.

4. Fees and Payment

Your first month of service is free. We do not take payment details at signup and you are under no obligation to continue beyond the free month.

Towards the end of your free month we will contact you to arrange payment if you wish to continue. From that point fees of £33 per month are billed monthly in advance via Stripe, using the payment method you provide. If you choose not to continue, the Service simply stops at the end of the free month and you owe us nothing.

We do not charge a setup fee, and we do not apply per-minute or overage charges on top of your monthly fee. Usage is governed by the fair-usage provisions in section 2 above.

We may change our pricing with at least 30 days' written notice; continued use of the Service after a price change takes effect constitutes acceptance of the new pricing.

5. Data Protection

For the purposes of UK GDPR, you are the Data Controller and we are the Data Processor in respect of any personal data belonging to your customers or callers that passes through the Service ("Caller Data").

We will:

You are responsible for:

6. Service Availability

We aim to keep Vera operational and available at all times, but the Service depends on third-party infrastructure providers outside our direct control. We do not guarantee uninterrupted availability and are not liable for outages caused by our third-party service providers, provided we act promptly to restore service once an outage is identified.

7. Liability

Nothing in this Agreement limits our liability for death or personal injury caused by our negligence, or for fraud.

Subject to the above, our total liability to you arising out of or in connection with this Agreement, whether in contract, tort, or otherwise, will not exceed the total fees paid by you in the one (1) month immediately preceding the event giving rise to the claim.

We are not liable for any indirect or consequential losses, including loss of profit, loss of business, or loss of opportunity, arising from missed calls, inaccurate information relayed by Vera, or any other use of the Service.

8. Confidentiality

Each Party agrees to keep confidential any non-public business information disclosed by the other Party in connection with this Agreement, and not to disclose it to any third party except as required to provide or receive the Service, or as required by law.

9. General

This Agreement is governed by the laws of England and Wales, and any disputes will be subject to the exclusive jurisdiction of the courts of England and Wales.

This Agreement, together with the setup details you provide at signup, represents the entire agreement between the Parties and supersedes any prior discussions or agreements relating to the Service.

We may update this Agreement from time to time. We will notify you by email of any material changes at least 30 days before they take effect.

10. Agreement

By completing our setup form, ticking the agreement checkbox during setup, or by continuing to use the Service after receiving a copy of this Agreement, you confirm that you accept these terms on behalf of your business.

For Proper Answer:
Jacob Blackman
jacob@properanswer.co.uk

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